marketplace tips
February 7, 2026
10 min read
MarketplaceFee Team

Amazon FBA vs FBM: Understanding the Fee Differences

FBA vs FBM: The Basics

When selling on Amazon, you choose: FBA (Fulfillment by Amazon handles storage/shipping) or FBM (you handle fulfillment).

FBA Fees Explained

Referral Fees

Both FBA and FBM sellers pay category-based fees, typically 8-15% of sale price.

FBA Fulfillment Fees

Amazon picks, packs, ships your orders. Varies by: product size tier, weight, time of year.

Standard 1-lb example: Small $3.22, Large $4.75

Storage Fees

Monthly charges based on cubic feet: January-September $0.87/ft³, October-December $2.40/ft³

Long-Term Storage Fees

Items over 365 days: $6.90/ft³ or $0.15/unit (greater applies)

FBM Fees Explained

Referral Fees

Same category-based percentage as FBA.

Shipping Credits

Amazon provides credit based on category. Keep difference if actual shipping is lower.

No Fulfillment/Storage Fees

But factor in: shipping supplies, carrier costs, storage space, packing labor.

When FBA Makes Sense

High-volume products, Prime eligibility important, lacking storage/shipping, fast shipping expected.

When FBM Makes Sense

Large/heavy items, slow-moving inventory, special handling, existing fulfillment operations.

Real-World Comparison

Book at $15:

FBA: $2.25 referral + $3.22 fulfillment + $0.05 storage = $5.52

FBM: $2.25 referral + $3.50 shipping + $0.50 supplies = $6.25

FBA actually cheaper while providing Prime benefits.

Conclusion

Neither universally better. Right choice depends on products, volumes, capabilities.

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